Senior Digital Marketing Executive

Greetings from Circuit Systems India Pvt Ltd/PCB Power(https://www.pcbpower.com/)!!

We are hiring a Senior Digital Marketing Executive to join our existing team

Years of Experience: 3+ years

Location: - Ahmedabad (Work from office only)

With over 25+ years of excellence and innovative breakthroughs, PCB Power(www.pcbpower.com) has come a long way to become one of Indias leading PCB designers, manufacturers, and assemblers today. Our focus on high-quality and economically viable systems, combined with unmatched consistency, has made us the firm of choice throughout India. Our customers rely on us for their requirements in research & development, aerospace & defence, automotive, railways, medical, educational, telecommunication, industrial electronics, and other critical areas of development.

Job Responsibilities

• Conduct thorough market research to understand customer needs, behaviour, trends, and competitive insights.

• Lead content development for social media, blogs, websites, and marketing collaterals in coordination with the content and design teams.

• Manage outbound and inbound marketing efforts, including content strategy, advertising, events, and lead-generation activities.

• Collaborate with internal teams, external vendors to ensure seamless execution of brand campaigns.

• Drive initiatives to effectively reach and engage target audiences through social media, email marketing, professional platforms, and industry events.

• Plan and coordinate pre and post-production activities for marketing-related video and photo shoots.

• Explore innovative ideas and strategies to enhance marketing and campaign effectiveness.

Qualifications:

• 3-5 years of proven experience in a marketing role, with exposure to digital, content, and influencer marketing.

• Strong understanding of social media platforms, digital trends, and marketing analytics tools (Google Analytics, Meta Business Suite, etc.).

• Excellent communication, project management, and organizational skills.

• Ability to multitask, manage timelines, and work collaboratively across teams.

• Creative thinker with a strong problem-solving attitude.