Senior Content Writer

As a Senior Content Writer, you will play a crucial role in shaping brand stories and engaging with diverse audiences. Your responsibilities will include: - Developing and implementing content strategies that align with brand positioning and marketing objectives. - Crafting clear, engaging, and original copy for various platforms such as campaigns, websites, social media, ads, videos, blogs, and pitch decks. - Collaborating with cross-functional teams to ensure consistent brand communication. - Establishing and refining tone of voice guidelines for new and existing brands. - Leading content ideation for branding, product launches, and digital campaigns. - Editing and proofreading content to maintain grammatical accuracy, clarity, and brand alignment. - Mentoring junior writers and providing feedback to ensure quality and creative direction adherence. - Keeping abreast of industry trends, cultural insights, and content innovations. Qualifications required for this role include: - 3-5 years of content writing experience, preferably in a creative, branding, or digital agency. - A strong portfolio demonstrating a variety of brand and campaign work. - Excellent command of written and verbal English. - The ability to adapt tone and messaging for different industries and platforms. - Comfort working under deadlines and managing multiple projects concurrently. - Strategic thinking coupled with a creative instinct and storytelling prowess. It would be beneficial to have experience in scriptwriting or video content creation, familiarity with SEO best practices, and a background in journalism, communications, or marketing.,