Senior Business Analyst/Senior Business ...

2 - 4 years

4 - 6 Lacs

Posted:9 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description


Job Purpose
Being part of the data & communications team, the individual will be working on key development & support initiatives that will take our platform stack to future state in order to help business derive profitability at lower cost.Duties and Responsibilities
  • Enhance platforms to enable Omni-Channel orchestration capabilities
  • Design, implement, and maintain our Customer Data Platform (CDP) to centralize and analyze customer data from various sources.
  • Develop and optimize data pipelines for extracting, transforming, and loading (ETL) customer data into the CDP.
  • Collaborate with stakeholders to understand business requirements and translate them into technical solutions within the CDP environment.
  • Implement data governance policies and ensure compliance with relevant regulations (e.g., GDPR) in managing customer data.
  • Utilize SQL, PL/SQL, and ADF (Azure Data Factory) to query, manipulate, and integrate data from disparate sources.
  • Perform data quality assessments and implement data cleansing and enrichment processes within the CDP.
  • Monitor CDP performance, troubleshoot issues, and implement optimizations to ensure scalability and efficiency.
  • Stay current with industry trends and emerging technologies in CDP and data engineering to drive continuous improvement initiatives
    Major Challenges
  • Understanding Bajaj Finance business & various product offers as each business has unique challenges that needs support from IT team for enabling solutions for carrying out day-2-day operations
  • Understanding data and distribution model, so the right pipelines are designed for business to make right decisions and leverage the right data for customer/prospect communications
  • Understanding platform stack, channels, and operations in order to enable omni-channel orchestration capabilities
    Required Qualifications and Experience
  • Bachelors degree in computer science, Information Systems, or related field.
  • Proven experience (2 years) working with marketing technology platforms (CDP / Responsys / Salesforce Marketing Cloud / CleverTap), preferably in a similar industry.
  • Strong proficiency in SQL and PL/SQL for data querying, manipulation, and optimization.
  • Hands-on experience with ADF (Azure Data Factory) or similar ETL tools for data integration and workflow orchestration.
  • Solid understanding of data modeling concepts and best practices.
  • Familiarity with data governance principles and regulatory requirements (e.g., GDPR).
  • Excellent problem-solving skills with a keen attention to detail.
  • Strong communication and collaboration skills, with the ability to work effectively in cross-functional teams.
  • Self-motivated with a passion for learning and staying updated with emerging technologies in data engineering and analytics.
    a)Work Experience3 - 6 years of product development and delivery (Startup preferred plus financial domain)
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    BAJAJ FINANCIAL SECURITIES LIMITED

    Financial Services

    Pune

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