Senior Associate - Content Writer

5 - 8 years

5 - 9 Lacs

Posted:2 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Role & responsibilities: Write and optimize content for websites, landing pages, blogs, and product pages using current SEO best practices. Use tools like SEMrush, Ahrefs, or Surfer SEO to guide content strategies. Write conversion-oriented copy for Google Ads, Meta Ads, LinkedIn Ads, and other paid platforms. Ghostwrite articles, opinion pieces, and LinkedIn posts for leadership and subject matter experts. Preferred candidate profile: 36 years of proven experience in content writing within a digital marketing environment. Portfolio that demonstrates versatilityblogs, ads, web content, emails, videos, social, etc. Excellent command of grammar, storytelling, and persuasive writing techniques. Familiarity with SEO tools (SEMrush, Ahrefs), CMS platforms (WordPress, Webflow), and analytics tools (Google Analytics, Hotjar). Understanding of marketing funnels, customer personas, and digital campaign mechanics. Ability to write quickly, accurately, and creatively under tight deadlines. Strong cross-functional collaboration with design, SEO, product, CRM, and media buying teams.

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