Senior Analyst UGC

Job Description

About Lowe's Lowes Companies, Inc. (NYSE: LOW) is a FORTUNE 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2024 sales of more than $83 billion, Lowes operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com. Job Summary: As a Senior Analyst UGC, you will handling User Generated Content (Ratings & Review) and UGC Content Strategy where you will be responsible for overseeing and conducting comprehensive analysis, gap analysis. Your role will also involve data analysis to identify opportunities to expand review coverage across product categories, providing recommendations for areas in scope. You will take ownership of driving review coverage for Digital Commerce Review (DCR) and Product Line Review (PLR). Core Responsibilities: Partners with the right teams to identify User generated content gaps and opportunities. Partner with an offshore team to enable review coverage of Lowe’s catalog. Own the power BI dashboard/Micro Strategy on UGC data Contribute to the preparation and delivery of internal reports, presenting critical findings and insights to relevant stakeholders. Oversee and drive gap analysis initiatives, identifying product gaps, and market positioning improvements. Responsible for auditing team members’ work and reporting accuracy percentage. Work towards achieving individual goals and help to achieve the UGC goal. Take charge of standard governance practices to ensure organizational consistency and compliance. Lead the creation and delivery of internal reports, offering critical insights and actionable recommendations to stakeholders. Take ownership of lists, such as Digital Commerce Review (DCR) and Product Line Review (PLR), ensuring they reflect current market dynamics and product review coverage. Assist in managing intake forms for data collection and analysis, ensuring they are kept up-to-date and well-structured. Manage intake forms used for data collection and analysis, ensuring they are consistently updated and well-structured. Lead User-Generated Content (UGC) moderation based on FTC guidelines, ensuring that user-generated content complies with legal and ethical standards. In this role, your experience and leadership will be critical in driving data-informed decision-making and ensuring the organization's competitiveness and regulatory compliance. You will play a pivotal role in guiding the analytical team toward success. Years of Experience 5-8 - Experience in product data management or retail industry + Knowledge on Power BI, & Micro strategy Primary Skills (must have) Power BI / MicroStrategy – Dashboard creation and data visualization Data Analysis – Interpreting UGC data and deriving insights Gap Analysis – Identifying product/content gaps and opportunities User-Generated Content (UGC) Moderation – Based on FTC guidelines Stakeholder Communication – Presenting findings and recommendations Cross-Functional Collaboration – Working with onshore/offshore teams Report Creation & Delivery – Internal reporting with insights Compliance Awareness – Ensuring legal and ethical content standards Presentation Skills – Communicating data and insights effectively Problem Solving & Decision Making – Driving data-informed actions