Senior Adobe Analytics Engineer

6 - 11 years

20 - 30 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Senior Adobe Analytics Engineer:

(Adobe Analytics / Tagging / BI / Cloud)

Experience:

Job Summary

Senior Digital Analytics Engineer

Required Skills

  • Adobe Analytics
  • Adobe Launch / Tag Manager
  • Google Analytics (

    GA4 preferred

    )
  • Tableau & Power BI
  • SQL, Data Modeling, ETL
  • Python (automation & data processing)
  • Cloud Platforms AWS or Azure
  • Strong analytical thinking and communication skills

Key Responsibilities:

  • Analytics Architecture:

    Lead Adobe Analytics solution design, variable mapping, and tracking strategy.
  • Tag Implementation:

    Implement and manage tags using Adobe Launch / DTM.
  • Configuration:

    Set up and validate events, eVars, props, classifications, and report suites.
  • Debugging:

    Troubleshoot tagging issues using Charles, Fiddler, Omnibug, and DevTools.
  • Dashboarding:

    Build advanced dashboards and KPIs in Tableau and Power BI.
  • Insights & Analysis:

    Deliver funnel analysis, attribution models, and user-behavior insights.
  • Automation:

    Use Python for ETL, data wrangling, automation, and quality checks.
  • Cloud Engineering:

    Develop and maintain data pipelines on AWS / Azure.

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