Search Engine Optimization (SEO) Executive

2 - 6 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

In this role, you will be responsible for conducting keyword research and analysis to identify high-potential keywords for products and services. You will also implement on-page SEO strategies, such as optimizing meta tags, headings, and content for targeted keywords. Monitoring and analyzing website performance using tools like Google Analytics and Search Console will be a key part of your responsibilities to track progress and identify areas for improvement. Collaborating with the content team to create SEO-friendly content that aligns with the keyword strategy and drives organic traffic is also a crucial aspect of this role. Additionally, you will need to perform regular technical SEO audits to ensure website health and identify and fix issues that may impact search engine rankings. Staying up-to-date on industry trends and algorithm updates is necessary to continuously optimize SEO strategies. Working closely with the marketing team to develop integrated marketing campaigns that leverage SEO to drive conversions and revenue will be another important responsibility. Qualifications Required: - Proven experience in SEO and digital marketing - Proficiency in using tools like Google Analytics and Search Console - Strong understanding of keyword research and on-page optimization techniques - Excellent analytical skills to monitor website performance and identify areas for improvement - Ability to collaborate effectively with cross-functional teams - Stay updated with industry trends and algorithm updates (Note: The additional details about the company have been omitted as they were not provided in a separate paragraph.) In this role, you will be responsible for conducting keyword research and analysis to identify high-potential keywords for products and services. You will also implement on-page SEO strategies, such as optimizing meta tags, headings, and content for targeted keywords. Monitoring and analyzing website performance using tools like Google Analytics and Search Console will be a key part of your responsibilities to track progress and identify areas for improvement. Collaborating with the content team to create SEO-friendly content that aligns with the keyword strategy and drives organic traffic is also a crucial aspect of this role. Additionally, you will need to perform regular technical SEO audits to ensure website health and identify and fix issues that may impact search engine rankings. Staying up-to-date on industry trends and algorithm updates is necessary to continuously optimize SEO strategies. Working closely with the marketing team to develop integrated marketing campaigns that leverage SEO to drive conversions and revenue will be another important responsibility. Qualifications Required: - Proven experience in SEO and digital marketing - Proficiency in using tools like Google Analytics and Search Console - Strong understanding of keyword research and on-page optimization techniques - Excellent analytical skills to monitor website performance and identify areas for improvement - Ability to collaborate effectively with cross-functional teams - Stay updated with industry trends and algorithm updates (Note: The additional details about the company have been omitted as they were not provided in a separate paragraph.)

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