Hiya Digital Private Limited seeks a dynamic and experienced Search Engine Marketing (SEM) Executive to join our growing team. As an SEM Executive, you will play a crucial role in driving online visibility, traffic, and conversions for our clients. The ideal candidate should understand search engine algorithms and paid advertising platforms and have a proven track record of successful SEM campaigns.

Key Responsibilities:

Campaign Management:

- Develop and implement effective SEM campaigns across various platforms such as Google Ads, Bing Ads, etc.
- Monitor, optimize, and report on campaign performance to ensure maximum ROI.

Keyword Research:

- Conduct thorough keyword research to identify relevant and high-performing keywords.
- Continuously refine keyword lists to enhance campaign performance.

Ad Copy Creation:

- Create compelling ad copies that resonate with the target audience and drive engagement.
- A/B testing of ad copies to determine the most effective messaging.

Budget Management:

- Manage and optimize advertising budgets to achieve campaign objectives.
- Provide recommendations for budget allocation based on performance data.

Analytics and Reporting:

- Utilize analytics tools to track and analyze website traffic and user behaviour.
- Generate regular reports with insights and recommendations for improvement.

Stay Updated:

- Stay abreast of industry trends, search engine algorithms, and emerging technologies.
- Implement best practices to ensure the highest level of campaign effectiveness.

Job Requirements:

Education:

- Bachelor s degree in Marketing, Business, or a related field.

Experience:

- Minimum of 2 years of proven experience in Search Engine Marketing.
- Demonstrable success in managing and optimizing SEM campaigns.

Technical Skills:

- Proficient in using Google Ads, Bing Ads, and other relevant advertising platforms.
- Strong analytical skills and experience with analytics tools such as Google Analytics.

Communication Skills:

- Excellent written and verbal communication skills.
- Ability to convey complex information clearly and concisely.

Team Collaboration:

- Collaborate effectively with cross-functional teams, including SEO, Content, and Design.

Certifications:

- Google Ads certification or equivalent is a plus.

Desired Candidate Profile:

The ideal candidate for the SEM Executive position at Hiya Digital Private Limited possesses a strategic mindset, analytical skills, and a passion for staying at the forefront of digital marketing trends. We seek someone who is proactive, results-driven, and can thrive in a fast-paced environment. If you have a proven track record of achieving outstanding results in SEM campaigns and are ready to contribute to the success of our clients, we want to hear from you.

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Search Engine Marketing (SEM) Executive

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

Key Responsibilities:

Campaign Management:

Keyword Research:

Ad Copy Creation:

Budget Management:

Analytics and Reporting:

Stay Updated:

Education:

Experience:

Technical Skills:

Communication Skills:

Team Collaboration:

Certifications:

Desired Candidate Profile:

More Jobs at Hiya Digital