5 - 10 years
5 - 13 Lacs
Posted:8 hours ago|
Platform:
Work from Office
Full Time
Job Title:
Sales Trainer Digital Advertising (Multichannel Outreach)
Company:
Cognizant Technology Solutions
Location:
Hyderabad (Work from Office, 5 Days a Week, Weekends Off)
Shift:
Rotational (Day & Night) AMER / EMEA / APAC
Employment Type:
Full-Time, Permanent (Cognizant Payroll)
About the Role
Cognizant is hiring an experienced Sales Trainer with strong expertise in digital advertising and outbound sales. The ideal candidate will be responsible for designing, delivering, and enhancing end-to-end sales training programs that equip outbound sales teams to effectively prospect, engage, and convert clients.
You will play a critical role in improving overall sales performance, driving consistency in communication standards, and fostering a culture of continuous skill development through data-driven coaching and innovative learning methodologies.
Key Responsibilities
1. Sales Training & Enablement
Develop and deliver structured onboarding and continuous training programs for outbound sales teams.
Create frameworks for prospecting, cold calling, objection handling, and lead conversion strategies.
2. Skill Development & Coaching
Conduct workshops, simulations, and live call coaching to enhance outbound sales capabilities.
Deliver feedback sessions to improve persuasion, negotiation, and rapport-building skills.
3. Content Development
Design and update sales training materials including scripts, objection matrices, and pitch decks.
Customize learning modules to align with digital advertising objectives and campaign strategies.
4. Performance Evaluation & Feedback
Monitor outbound calls, identify training gaps, and provide actionable feedback.
Partner with operations and leadership teams to align performance goals with business objectives.
5. AI & Analytics Integration
Use AI-driven analytics to assess training impact and measure skill improvement.
Implement AI-powered coaching and call analysis tools to enhance efficiency and training precision.
Required Skills & Qualifications
Experience:
23 years of experience as a Sales Trainer or Sales Coach in outbound or inside sales environments.
Background in digital marketing, online advertising, or media sales preferred.
Proficiency:
Strong understanding of digital advertising concepts (Search, Display, Shopping, and Performance campaigns).
Expertise in sales enablement tools and training methodologies.
Soft Skills:
Excellent communication, presentation, and facilitation skills.
Strong ability to motivate, mentor, and coach individuals and teams.
Analytical & Technical Skills:
Proficiency in analyzing sales performance data and identifying improvement areas.
Familiarity with AI-based sales enablement platforms (e.g., Gong, Chorus, etc.).
Certifications (Preferred):
Digital Marketing or Sales Training Certifications preferred.
Perks & Benefits
Competitive salary and performance-based incentives.
Opportunity to work on global business projects across AMER / EMEA / APAC.
Exposure to cutting-edge AI-driven sales training technologies.
Continuous career growth and learning development programs.
Mandatory Skill Sets
1. Outbound Sales Training
2. Digital Advertising Expertise (Search, Display, Performance, Shopping)
3. Sales Coaching & Mentorship
4. Cold Calling & Prospecting Techniques
5. Objection Handling Skills
6. Lead Qualification & Pipeline Management
7. Sales Communication & Storytelling
8. Workshop & Presentation Facilitation
9. Data-Driven Sales Analysis
10. AI Tools for Sales Enablement (Gong, Chorus, etc.)
11. CRM Tools Knowledge (e.g., Salesforce, HubSpot)
12. Analytical Thinking & Problem Solving
13. Training Content Creation & Customization
14. Team Motivation & Behavioral Coaching
15. Verbal & Written Communication
16. Adaptability to Multi-Region (AMER/EMEA/APAC) Operations
17. Digital Marketing Fundamentals
18. Performance Monitoring & Feedback Delivery
19. Learning Management System (LMS) Familiarity
20. Digital Advertising or Sales Certification (Preferred)
Interview Process
Mode: Microsoft Teams (Video Interview)
Date: 28th October 2025 onwards
Time: Starting from 11:00 AM onwards
Rounds:
1. HR Screening Cognizant Recruitment Team
2. Technical Discussion Sales Training Expertise
3. Final Discussion Delivery / Operations Leadership
Shortlisted candidates will receive a Teams meeting link via email.
Cognizant
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