Sales Officer / Sales Executive for GOA

Company Description

Iron Kettle is dedicated to producing exceptional, high-quality tea through collaboration with small growers. We focus on teaching these growers the best farming practices, with a special emphasis on maintaining high plucking standards. Our goal is to help small tea growers enhance their skills and improve their livelihoods. We ensure ethical sourcing and sustainable growth by using digital tracking for every tea leaf and small batch processing to guarantee extraordinary tea quality.

Role Description Primary Responsibilities

Key Account Manager

• Manage and strengthen business with

  appointed Super Stockist(s)

  in the Goa region

• Appoint, onboard, and manage Distributors

  under assigned territory

• Expand General Trade (GT) coverage

  by adding new retail outlets and increasing depth of distribution

• Develop and grow Modern Trade (MT) business

  , including regional chains and key accounts

• Expand HoReCa channels

  (Hotels, Restaurants, Cafes) and build long-term institutional relationships
• Drive

  business growth in volume and value

  by achieving monthly and quarterly sales targets
• Plan and execute

  promotional activities

  , in-store visibility, sampling, and schemes in the market
• Ensure

  effective stock management

  at Super Stockist and Distributor level to avoid stock-outs or overstocking
• Coordinate and submit

  claims, schemes, and promotional expense documents

  as per company process
• Handle

  payment follow-ups

  and ensure timely collections from Distributors and key accounts
• Maintain accurate sales reports, market feedback, and competitor activity updates
• Build, train, and manage a

  sales team/field staff

  as the business scales in the territory
• Work closely with internal teams for smooth supply chain and operational coordination

Market & Skill Requirements

• Strong

  knowledge of the Goa market

  , including GT, MT, and HoReCa dynamics
• Good understanding of distributor management, retail operations, and local trade practices
• Ability to develop new markets and nurture existing relationships

Desired Attributes

• Target-driven with strong negotiation and communication skills
• Willingness to

  learn, adapt, and grow in the FMCG/Food & Beverage industry

• Entrepreneurial mindset with hands-on execution capability
• Ready to take higher responsibility as the business expands

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Salary Max 40000/ + Incentive