Sales & Marketing Executive catering

0 years

1 - 2 Lacs

Posted:3 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

A catering marketing manager develops and implements strategies to promote catering services, attract new clients, and drive sales, focusing on both digital and traditional marketing channels. Here's a more detailed look at the role: Key Responsibilities:

  • Developing and Implementing Marketing Strategies:This includes creating and executing marketing plans, campaigns, and initiatives to increase brand awareness and drive sales.
  • Identifying Target Audiences:Understanding the needs and preferences of potential clients to tailor marketing efforts effectively.
  • Content Creation:Developing engaging and informative content, including website copy, social media posts, email marketing, and promotional materials.
  • Digital Marketing:Utilizing online channels such as social media, email marketing, search engine optimization (SEO), and paid advertising to reach potential clients.
  • Traditional Marketing:Employing traditional methods like print advertising, flyers, brochures, and event participation to promote catering services.
  • Sales Support:Working closely with the sales team to generate leads, convert prospects into clients, and build strong client relationships.
  • Market Research and Analysis:Monitoring industry trends, competitor activities, and customer feedback to identify opportunities and refine marketing strategies.
  • Budget Management:Managing marketing budgets effectively and tracking the return on investment (ROI) of marketing campaigns.
  • Collaboration:Working with various departments, including culinary, operations, and sales, to ensure seamless execution of marketing plans.
  • Event Planning:In some cases, a catering marketing manager may also be involved in event planning and coordination.

Skills and Qualifications:

  • Strong Marketing Skills: Expertise in various marketing channels and techniques.
  • Communication Skills: Excellent written and verbal communication skills to effectively engage with clients and stakeholders.
  • Sales Skills: Ability to generate leads, build relationships, and close deals.
  • Analytical Skills: Ability to analyze data, track performance, and make data-driven decisions.
  • Organizational Skills: Ability to manage multiple tasks and projects simultaneously.
  • Creativity: Ability to develop innovative and engaging marketing campaigns.
  • Knowledge of the Catering Industry:Understanding of catering trends, best practices, and customer expectations.
  • Experience: Relevant experience in marketing, sales, or event management.
  • Education: A bachelor's degree in marketing, business administration, or a related field is often preferred.

Job Types: Full-time, Permanent

Pay: ₹14,000.00 - ₹18,000.00 per month

Benefits:

  • Food provided
  • Health insurance
  • Provident Fund

Work Location: In person

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