Sales & Marketing Coordinator

As a Marketing Coordinator at IRIS Travel Lines, your primary focus will be to execute marketing plans and represent the brand locally. Your responsibilities will include: - Field Support (40%): - Coordinate and execute local promotional events, trade shows, and B2B meetings. - Conduct necessary field visits for material distribution, partner liaison, and market intelligence gathering in the Sungam/Coimbatore region. - Digital Campaign Execution (60%): - Assist in the launch and monitoring of Email, Social Media, and PPC campaigns under senior guidance. - Create and schedule compelling, on-brand content for social media platforms. - Support SEO and website optimization efforts. - Track campaign performance and help compile basic reports using Google Analytics. - Ensure brand consistency across all digital and print materials. Requirements: - Education: Any Bachelor's Degree (BBA, B.Com, B.A., etc.). - Experience: 0 to 1 year of professional experience. - Travel Interest: Demonstrated passion for or exposure to the Travel, Tourism, or Hospitality industry. - Skills: Excellent verbal and written communication skills; must be comfortable interacting with people during field visits. - Technical Aptitude: Basic familiarity with social media platforms and a willingness to learn digital marketing tools. - Local Knowledge: Familiarity with the Coimbatore area is a plus. This role is ideal for a driven individual ready to kickstart their career in marketing. As a Marketing Coordinator at IRIS Travel Lines, you will have the opportunity to work on both field support activities and digital campaign execution.,