Regional Digital Campaign Expert

As a Regional Digital Campaign Expert at Roche India Roche Services & Solutions in Hyderabad, you play a crucial role in regional campaign content planning, creation, activation, and reuse. Your responsibilities include: - Establishing and maintaining key relationships with stakeholders across global disease area networks - Planning, executing, and measuring omnichannel digital campaigns - Managing team capacity, reviewing workload, and ensuring adherence to plans - Utilizing Life Science industry knowledge to ensure global campaigns are strategically aligned and adaptable - Collaborating with Global Digital Campaign Experts on content calendars - Coordinating production of assets for regional digital campaigns - Tracking localization and adoption of content across affiliates - Providing recommendations for KPIs and metrics across customer journey touchpoints Qualifications Required: - Bachelors degree in Marketing, Business, Life Sciences, or a related field; advanced degree preferred - At least 8+ years of experience in digital campaign planning, management, digital strategy, or related roles - Working with people without direct supervision in a team of minimum 5 - Proven track record in building and maintaining strategic relationships with global stakeholders and managing strategic level discussions - Deep understanding of the Life Science industry, including regulatory and compliance aspects - Strong analytical skills with experience in forecasting demand, managing digital campaigns - Demonstrated ability to lead and adapt omnichannel campaigns to meet changing needs - Exceptional communication and leadership skills - Strong problem-solving abilities and adaptability in dynamic environments - High level of strategic thinking with a focus on long-term goals and outcomes - Excellent interpersonal skills with a talent for influencing and negotiating with diverse stakeholders - Effective team leadership and mentoring capabilities - Understanding of Email marketing, content marketing, and content production in Life Sciences - Good understanding of campaign metrics - Highly organized, detail- and process-oriented, multi-tasker, and used to agile ways of working - Excellent communication and presentation skills - Comfortable with experimentation and ambiguity At Roche, our culture encourages personal expression, open dialogue, and genuine connections. We believe in diversity, equity, and inclusion, representing the communities we serve. Join us in creating a healthier future for generations to come.,