Public Relations Officer (PRO)

Job Title: Public Relations Officer (PRO)

Department: Communications / Public Relations
Reports To: Head of Communications / Marketing Director / CEO
Job Type: Full-time

Job Summary:

We are seeking a dynamic and strategic Public Relations Officer to manage our public image and communications efforts. The PRO will be responsible for building and maintaining a positive brand reputation, developing media relations strategies, crafting press materials, and acting as a liaison between the company and external stakeholders including the media, public, and clients.

Key Responsibilities:

• Develop and implement PR strategies aligned with the company’s goals.
• Write and distribute press releases, speeches, newsletters, and other PR materials.
• Build and maintain relationships with journalists, media outlets, and key influencers.
• Organize press conferences, interviews, and media events.
• Monitor media coverage and report on PR metrics and performance.
• Respond to media inquiries and act as the company’s spokesperson when required.
• Manage crisis communication and maintain brand reputation during negative events.
• Collaborate with internal teams (marketing, HR, legal) to ensure cohesive messaging.
• Maintain and update media contact lists and PR databases.
• Assist in content creation for social media and corporate communications.

Qualifications & Skills:

• Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.
• Proven experience in public relations, corporate communications, or media.
• Excellent verbal and written communication skills.
• Strong media relations skills and a good network of industry contacts.
• Ability to handle pressure and meet tight deadlines.
• Proficient in MS Office and media monitoring tools.
• Knowledge of social media and digital marketing is an advantage.
• Strategic thinker with attention to detail and problem-solving abilities.

Preferred Experience:

• 2–5 years of experience in a PR or communication role.
• Experience in [insert industry if applicable, e.g., healthcare, tech, non-profit].
• Familiarity with branding and public affairs strategies.

Working Conditions:

• Office-based with occasional travel for events or media meetings.
• May require flexible working hours during events or crisis situations.

Job Type: Full-time

Pay: ₹9,089.36 - ₹40,859.55 per month

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus

Work Location: In person