Public Relations Intern

About Us

We are a growing educational publishing company specializing in Test Prep books (GRE, SAT, ACT) and Self-Learning Management (SLM) books across areas like Python, Data Analytics, HR, and Business Management. We are looking for a dynamic and detail-oriented Influencer Outreach Intern to join our marketing team and help us promote our books through collaborations with YouTube and Instagram influencers.

Key Responsibilities

• Identify, shortlist, and reach out to relevant YouTube and Instagram influencers in the education, test prep, and self-learning niches.
• Draft and send outreach messages/emails/DMs to influencers with appropriate campaign briefs.
• Maintain and update influencer tracking sheets, including response status, contact details, and content deadlines.
• Coordinate deliverables: product samples, campaign timelines, and feedback from the team.
• Help analyze influencer performance using engagement metrics and campaign ROI indicators.
• Research trends in the influencer space and suggest new strategies or platforms.
• Assist in maintaining an internal influencer database segmented by niche, geography, and audience size.

Requirements

• Strong written and verbal communication skills in English.
• Familiarity with social media platforms, especially YouTube and Instagram.
• Basic working knowledge of Google Sheets or Excel to maintain outreach logs.
• Enthusiastic, self-driven, and comfortable working in a team environment.
• Organized and able to manage multiple conversations and campaigns at once.

Preferred Qualifications

• Current student or recent graduate in Marketing, Mass Communication, Media Studies, English, or a related field.
• Interest in educational products, books, or digital marketing.
• Bonus: Experience working on influencer campaigns (even college-level) or handling a creator account.

Job Types: Full-time, Part-time, Internship

Pay: ₹5,568.92 - ₹7,612.39 per month

Application Question(s):

• Current Salary
• Expected Salary
• Notice Period

Work Location: In person