Public Relation Executive Fashion

Intelliquo is a dynamic agency with a core team of experts and reputation managers who excel in various disciplines and market sectors. Our team comprises traditional PR professionals, creatives, and digital natives, ensuring that we can provide tailored solutions for our diverse clientele. From big names to small businesses across industries such as business events, travel & hospitality, financial services, fashion, music, security, energy, education, and not-for-profits, we offer services ranging from comprehensive reputation management to effective communications strategies. We are currently seeking a passionate and skilled Fashion & Lifestyle Public Relations Specialist to join our team. The ideal candidate should have a deep interest in the fashion and lifestyle sectors, exceptional communication and networking abilities, and a proven track record of securing media coverage and enhancing brand visibility. As the Fashion & Lifestyle Public Relations Specialist at Intelliquo, you will be responsible for developing and implementing PR campaigns, cultivating relationships with media professionals and influencers, and creating engaging content for target audiences. Additionally, you will play a key role in pitching story ideas to top fashion and lifestyle publications, organizing events and product launches, and monitoring media coverage to optimize future strategies. Key Responsibilities: - Develop and execute PR plans in line with client objectives and industry trends. - Establish and nurture relationships with journalists, editors, influencers, and other key stakeholders. - Research, write, and distribute press releases and other PR materials. - Pitch compelling story ideas to secure placements in prominent fashion and lifestyle media outlets. - Coordinate events, product launches, and promotional activities. - Monitor media coverage and provide insights for optimization. - Manage crisis communications and uphold brand reputation. - Stay abreast of fashion and lifestyle trends, industry news, and competitor activities. Qualifications: - Bachelor's degree in Public Relations, Communications, Journalism, Fashion, or a related field. - 2-3 years of experience in fashion and lifestyle PR, preferably in an agency environment. - Strong written and verbal communication skills. - Exceptional organizational abilities with a focus on project management and meeting deadlines. - Creative mindset with a keen eye for detail and aesthetic sensibility. - In-depth knowledge of the fashion and lifestyle industry, including trends, designers, and influencers.,