Product Marketing Specialist

TeachEdison, an innovative Education Technology company based in Bangalore, is looking for a Junior Product Marketing professional to join their team in Coimbatore. The ideal candidate should have 1 to 3 years of experience and will be responsible for enhancing the brand presence and driving product engagement through various marketing strategies and content creation activities. The successful candidate must have proven experience in copywriting to craft compelling marketing copy across different channels. Additionally, expertise in content creation, understanding of product positioning strategies, social media marketing, podcasting, and YouTube video creation are essential skills required for this role. Familiarity with digital marketing tools and metrics is also necessary to analyze and track campaign performance effectively. Key responsibilities include developing and executing product marketing strategies, creating engaging content across platforms, collaborating with the product and sales teams, managing social media presence, conducting market research, and monitoring the effectiveness of marketing efforts through data-driven insights. Staying updated on industry trends and competitor activities is crucial to maintain a competitive edge. If you are a dynamic marketer with excellent communication skills and a passion for educational technology products, join TeachEdison to make a significant impact in the field of Education Technology.,