Product Marketing Manager-MBA Graduate

About Client: - "It is an Indian telecommunications company. It was previously a government- owned-telecommunications service provider and under the ownership of Department of Telecommunications, Ministry of Communications, and the Government of India.It is the exchange of information over significant distances by electronic means and refers to all types of voice, data and video transmission.

No. of Requirements - 1

Education: MBA Graduate

Experience: - 2 to 5Years

Designation/Title: Product Marketing Manager

Product Marketing Manager

Exp:

Preferred marketing experience:

• Understand the core network portfolio and individual products within core connectivity
• Craft value propositions, customer ppt, brochure for priority products
• Study Ideal Customer Profile and help build marketing messaging mapped to it
• Assist in crafting sales tools and demand generation assets from existing core assets
• Create thought leadership content, blogs, infographics and other customer engaging content
• Work with cross-functional teams to validate value propositions
• Leverage AI to improve productivity and reduce time to market
• Collaborate across marketing functions to execute digital and field events
• Research competition from a marketing lens
• Program mgmt. with agencies specially for design purposes
• Performance tracking of ongoing campaigns across channels by product/portfolio
• Support monthly reporting and tracking against performance
• Support in building out campaigns and executing them, across selected channels, based on the overall GTM strategy
• Amplify messaging and content to the internal audience, and innovate in the use of communication vehicles
• Support team during analyst interactions and award submissions
• Create appropriate reporting mechanisms, working with available data sources

Salary Budget: -up to 5LPA

Location:- Bangalore- Whitefield