PR Executive

Job Title: Freelance PR Executive

Location: Remote / Chennai-based (preferred

)Job Type: Freelance / Project-Based

About the Role:

We are looking for a dynamic and well-connected Freelance PR Executive to manage influencer collaborations and public relations activities for our brand. The ideal candidate will have strong connections with influencers, media professionals, and content creators across social media platforms.

Key Responsibilities:

• Identify, connect, and collaborate with relevant influencers for brand campaigns.
• Manage influencer outreach, negotiations, and deliverables.
• Build and maintain relationships with media contacts and online communities.
• Assist in planning and executing PR campaigns that enhance brand visibility.
• Coordinate with the content and marketing teams to align influencer activities with campaign goals.
• Track campaign performance and prepare simple reports on outcomes and engagement.

Requirements:

• Proven experience in Public Relations / Influencer Marketing / Social Media Collaboration.
• Strong network of influencers and creators (Instagram, YouTube, etc.).
• Excellent communication, negotiation, and relationship-building skills.
• Ability to work independently and manage multiple projects.
• Creative mindset with attention to brand tone and audience trends.

Preferred Qualifications:

• Bachelor’s degree in Mass Communication, PR, Marketing, or related field.
• Prior experience in media, fashion, entertainment, or lifestyle industry is a plus.

Job Type: Full-time

Work Location: In person