PR Executive-Corporate Social Responsibility (CSR)

Role Overview: As a Public Relations (PR) professional in this role, you will be responsible for raising awareness and building trust for the company's Corporate Social Responsibility (CSR) activities. You will use various communication channels to inform the public and stakeholders about the company's commitment to social and environmental causes. Your focus will be on emphasizing the positive impact of these initiatives and ensuring that all communication regarding CSR is genuine and reflective of the company's actual efforts. Key Responsibilities: - Engage stakeholders through effective communication and interaction with employees, customers, investors, and the wider community. - Create opportunities for stakeholders to participate in CSR activities, fostering a shared sense of purpose and belonging. - Use storytelling and human-interest angles to connect with audiences on an emotional level and make CSR initiatives more relatable and impactful. - Proactively manage the company's reputation by showcasing dedication to CSR and addressing potential reputational risks. - Measure and report the impact of CSR efforts by tracking media coverage, social media engagement, and stakeholder feedback. - Collaborate with other departments to integrate CSR initiatives with the overall business strategy and align CSR messaging with marketing campaigns. Qualifications Required: - Bachelor's degree in Public Relations, Communications, Marketing, or related field. - Proven experience in PR, particularly in the area of Corporate Social Responsibility. - Strong communication skills with the ability to engage stakeholders and tell compelling stories. - Knowledge of CSR best practices and experience in measuring the impact of CSR initiatives. - Ability to work collaboratively with cross-functional teams and integrate CSR into business practices. - Experience in organizing events, engaging with media outlets, and collaborating with NGOs for positive community impact. (Note: No additional details of the company were provided in the job description),