PR Executive-Corporate Social Responsibility (CSR)

As a Public Relations (PR) professional in this role, you will play a crucial part in raising awareness and building trust for the company's Corporate Social Responsibility (CSR) activities. Utilizing various communication channels, you will inform the public and stakeholders about the company's commitment to social and environmental causes. Your responsibilities will include emphasizing the positive impact of these initiatives and ensuring that all communication regarding CSR is genuine and reflective of the company's actual efforts. Engaging stakeholders will be a key aspect of your role, involving communication and interaction with employees, customers, investors, and the wider community. You will create opportunities for stakeholders to participate in CSR activities, fostering a shared sense of purpose and belonging. Using storytelling and human-interest angles, you will aim to connect with audiences on an emotional level to make CSR initiatives more relatable and impactful. In managing the company's reputation, you will proactively showcase its dedication to CSR and address any potential reputational risks that may arise. Responding to public concerns and criticisms related to the company's social and environmental impact will be essential. Your effective PR strategies can help mitigate negative publicity and enhance the company's positive brand image. Measuring and reporting the impact of CSR efforts will be another critical aspect of your role. You will track the effectiveness of CSR communication and initiatives by monitoring media coverage, social media engagement, and stakeholder feedback. Using data and analytics, you will assess the impact of CSR on brand perception and stakeholder relationships, allowing you to refine PR strategies and demonstrate the value of CSR to the company's overall success. Collaboration with other departments, such as marketing and sustainability, will be necessary to integrate CSR initiatives with the overall business strategy. You will work towards aligning CSR messaging with marketing campaigns and other communication channels to reach a broader audience. By embedding CSR into the company's core values and business practices, you can create a more authentic and impactful narrative. Additionally, your role may involve organizing local community events related to CSR initiatives, collaborating with local media outlets to showcase the company's efforts, engaging with local NGOs and community leaders to identify opportunities for positive impact, and sharing stories of how the company's CSR initiatives have benefited the local community through various communication channels. This is a full-time position that requires in-person work at the designated location.,