PPC Specialist

You will be responsible for planning and optimizing the effectiveness of online advertising campaigns, primarily Google Ads. Your role will involve managing several campaigns, analyzing trends and results, and thinking creatively about improvements and strategies to optimize a PPC campaign. The ideal candidate should have 3-5 years of experience. Key Responsibilities: - Creating and planning a variety of PPC campaigns across different digital channels - Overseeing existing campaigns and recommending optimization strategies - Analyzing trends and making data-driven decisions - Writing engaging copies for adverts and proofreading - Making creative suggestions for advert templates - Account management - Producing detailed analysis and reports of campaigns - Presenting data and reports to various audiences Qualifications Required: - Good understanding of how PPC fits into the broader scope of digital marketing - Knowledge of Microsoft Excel and data manipulation - Strong analytical skills and a good level of mathematical ability - Ability to think creatively and strategically to develop innovative marketing strategies - Excellent attention to detail - Experience with tools other than Google Ads would be an added advantage,