PPC Fresher

Role Overview: As a Digital Marketing Executive specializing in SEO, your main role will involve assisting in creating, monitoring, and optimizing PPC campaigns across various platforms such as Google Ads, Bing Ads, and social media. You will be responsible for conducting keyword research, crafting compelling ad copy, supporting bid management, analyzing campaign performance data, and staying updated with the latest trends in PPC and digital marketing. Key Responsibilities: - Assist in creating, monitoring, and optimizing PPC campaigns on platforms like Google Ads, Bing Ads, and social media. - Conduct keyword research to identify relevant keywords for targeted traffic. - Help craft compelling ad copy aligned with campaign goals and target audience. - Support bid management for optimal ROI. - Analyze campaign performance data and generate reports on metrics like CTR, CPC, conversion rates, and ROI. - Conduct competitor analysis to identify PPC trends and strategies. - Stay updated with the latest trends, tools, and best practices in PPC and digital marketing. Qualifications Required: - Bachelor's or Master's degree in Marketing, Business, or a related field. - Basic understanding of PPC platforms like Google Ads and Bing Ads. - Strong analytical skills for data interpretation and decision-making. - Excellent written and verbal communication skills. - Proficiency in MS Excel or Google Sheets for data analysis. - Familiarity with digital marketing concepts and online advertising. - Ability to work collaboratively in a team environment. Please note: The job is based in Indore, MP, and the working model is on-site. You should be open to working at various locations in India and globally, including the USA, UK, Australia, and the Middle East. Additional on-site benefits are provided. Company Additional Details: (Omitted as not present in the provided job description),