PPC Executive

We are looking for a results-driven PPC Executive to join our growing team. The ideal candidate will have strong hands-on experience in Google Ads (Search, Display, Performance Max, YouTube) and Meta Ads (Facebook & Instagram campaigns). You will be responsible for planning, executing, and optimizing paid campaigns to generate quality leads and deliver a strong ROI for our clients.

Key Responsibilities

• Plan, manage & optimize Google Ads (Search, Display, Performance Max, Shopping, YouTube).
• Create and manage Meta Ads campaigns (lead generation, brand awareness, traffic, retargeting).
• Conduct keyword research, competitor analysis & audience targeting.
• Optimize campaigns for CTR, CPL, CPC, and ROAS.
• Prepare weekly & monthly campaign performance reports.
• Stay updated with the latest PPC trends, tools & strategies.

Requirements

• Minimum 2 years of hands-on experience in Google Ads & Meta Ads.
• Strong knowledge of campaign setup, optimization & tracking.
• Experience in lead generation campaigns across multiple industries.
• Familiar with Google Analytics / GA4, Google Tag Manager, and Meta Pixel.
• Excellent analytical & communication skills.