PPC Executive

Key Responsibilities:

• Manage and optimize

  Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads

  , and other paid campaigns.
• Conduct

  keyword research

  , competitor analysis, and audience targeting.
• Develop and implement

  A/B testing

  strategies to improve ad performance.
• Track, analyze, and report

  campaign performance metrics

  (CTR, CPC, CPA, ROI).
• Collaborate with the design and content team for effective ad creatives.
• Stay up to date with the latest

  PPC trends and best practices

  .
• Monitor

  landing page performance

  and suggest improvements to increase conversion rates.
• Manage campaign budgets and ensure maximum efficiency.

Required Skills & Qualifications:

• Proven experience (2–5 years) in

  PPC campaign management

  .
• Strong knowledge of

  Google Ads, Meta Ads Manager

  , and

  Google Analytics

  .
• Excellent understanding of

  keyword bidding, ad copywriting, and conversion tracking

  .
• Analytical mindset with strong attention to detail.
• Certification in

  Google Ads / Meta Blueprint

  is a plus.
• Strong communication and reporting skills.

Perks & Benefits:

• Competitive salary package.
• 5 working days
• Growth opportunities within a dynamic digital marketing team.
• Supportive work culture and performance-based rewards.
• Learning and upskilling opportunities.