PPC & Digital Marketing Manager

Role Overview: As a PPC and Digital Marketing Manager at the company located in Indore, your primary responsibility will be managing various aspects of digital marketing to drive business growth and profitability. This includes overseeing social media marketing, lead generation, marketing campaigns, web analytics, and digital marketing strategies. Key Responsibilities: - Develop and implement marketing campaigns to enhance brand visibility and drive traffic - Manage PPC campaigns and Google Ads on search engines, social media, and digital platforms - Collaborate with the marketing team to align PPC strategies with overall business goals - Stay updated with the latest trends and best practices in digital marketing to ensure effective campaign management - Conduct research and competitor analysis to create high-performing ads - Monitor and optimize campaigns for maximum ROI and lead generation - Analyze data and generate reports on campaign performance, adjusting strategies as necessary for improved results Qualifications: - Proficiency in web analytics tools to track and analyze campaign performance - Experience in developing and implementing successful marketing campaigns - E-commerce background preferred for a better understanding of online marketing dynamics If you join our team, you will have the opportunity to work on diverse digital marketing initiatives and contribute to the success of our business. This is a full-time on-site role that offers a dynamic and rewarding work environment.,