PM in Digital Marketing Agency

Job Description: PM in Digital Marketing Agency

Location:

Experience Required:

Employment Type:

About the Role

Digital Transformation Consultant / Project Manager

Key Responsibilities

• Lead

  digital transformation and e-commerce implementation projects

  across FMCG, D2C, and B2B models.
• Develop

  strategic roadmaps

  for web and app platforms, ensuring alignment with organizational goals.
• Manage end-to-end project lifecycle including

  requirement gathering, backlog grooming, sprint planning, QA/UAT, and delivery

  .
• Partner with CXO-level and senior global stakeholders to ensure alignment, governance, and adoption.
• Drive

  customer engagement and commerce optimization

  by launching new features using MarTech solutions (gamification, personalization, automation).
• Manage

  vendors, agencies, and internal teams

  , ensuring timely and cost-effective delivery.
• Conduct workshops, training sessions, and knowledge-sharing programs to

  boost adoption and internal capability

  .
• Spearhead

  change management

  processes, translating business requirements into scalable IT solutions.
• Oversee

  performance marketing campaigns

  , leveraging analytics (Google Analytics, Adobe Analytics) to improve engagement and conversions.

Required Skills & Experience

• 46 years of experience in

  project management, digital commerce, and transformation programs

  .
• Strong knowledge of

  Adobe Experience Manager, Adobe Commerce (Magento), and Marketing Automation platforms

  .
• Hands-on experience with

  Agile methodologies (Scrum/Kanban), JIRA, and stakeholder management

  .
• Expertise in

  GTM strategy, content management, and performance marketing (SEO, SEM, PPC, CRO, Analytics)

  .
• Proven ability to

  translate complex business requirements into functional and technical deliverables

  .
• Strong background in

  vendor management, process optimization, and cross-functional collaboration

  .
• Excellent communication, presentation, and problem-solving skills.

Preferred Qualifications

• MBA or equivalent degree in

  Management, Marketing, or Technology

  .
• Certifications in

  Adobe Experience Manager, Adobe Experience Platform, Salesforce, or Product Management

  .
• Experience working with

  global FMCG or D2C brands

  .