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Nurture Agtech
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Performance Marketing Manager

Performance Marketing Manager

4 - 8 years

|

10 - 15 Lacs

Posted:8 hours ago| Platform:

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Skills Required

Google Ads Digital Marketing Meta Ads

Work Mode

Work from Office

Job Type

Full Time

Job Description

Plan and execute all digital marketing efforts, including SEO / SEM, display advertising campaigns etc.
Measure and report performance of all digital marketing campaigns, assess against goals (ROI and KPIs).
Track and optimize for key metrics such as CAC, CTR, CPC, CPM, conversion rate, and ROAS.
Identify trends and insights, and optimize spend and performance based on insights.
Collaborate with internal teams to create landing pages and optimize user experience.
Should have strong analytical skills.

Requirements and Skills:

Minimum of 4-8 years of experience in digital marketing is mandatory.
Experience in setting up and optimizing Google Ads, Meta Ads and social media campaigns.
Hand on experience of analytics tools, such as Keyword Planner, Google Analytics, AppsFlyer etc.
Experience in conducting A/B testing to enhance campaign performance.

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