Performance Marketing - Google Ads Expert

3 - 7 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Job Type

Full Time

Job Description

Role Overview: As a Google Performance Marketing Manager at Ageasy (Antara Senior Care) in Gurgaon, your main responsibility will be to oversee all aspects of Google Ads, including building, managing, and expanding performance campaigns across various platforms such as Search, Shopping, Display, and YouTube. This role is ideal for individuals who have experience in scaling D2C brands on Google and thrive on taking ownership and tackling growth challenges using data, creativity, and speed. Key Responsibilities: - Build and expand Google performance campaigns on Search, Display, Shopping, YouTube, and App platforms. - Take charge of the end-to-end account structure, keyword and audience strategy, campaign setup, and automation. - Drive revenue growth, ROAS, and CAC efficiency through continuous optimization and experimentation. - Implement robust tracking and attribution using GA4, GTM, and first-party data dashboards. - Collaborate with creative, content, tech, and retention teams to enhance landing pages, CVR, and full-funnel metrics. - Conduct A/B tests on creatives, keywords, and landing pages to scale successful campaigns. - Stay informed about Google Ads innovations and D2C growth strategies from leading consumer brands. Qualifications Required: - Minimum 3 years of hands-on experience with Google Ads on platforms such as Search, Display, YouTube, and App, with a proven track record of scaling D2C brands. - Deep understanding of performance marketing fundamentals, including attribution, audience strategy, conversion optimization, and analytics. - Proficiency in tools like Google Ads Manager, GA4, GTM, and Data Studio. - Highly data-driven, process-oriented, and capable of managing significant monthly budgets ranging from 10L to 50L+. - Exposure to Meta Ads and other growth engines is a strong advantage. - Above all, you should be a problem solver, hustler, and growth-driven marketer who thrives on speed, learning, and building. (Note: No additional details about the company were provided in the job description.) Role Overview: As a Google Performance Marketing Manager at Ageasy (Antara Senior Care) in Gurgaon, your main responsibility will be to oversee all aspects of Google Ads, including building, managing, and expanding performance campaigns across various platforms such as Search, Shopping, Display, and YouTube. This role is ideal for individuals who have experience in scaling D2C brands on Google and thrive on taking ownership and tackling growth challenges using data, creativity, and speed. Key Responsibilities: - Build and expand Google performance campaigns on Search, Display, Shopping, YouTube, and App platforms. - Take charge of the end-to-end account structure, keyword and audience strategy, campaign setup, and automation. - Drive revenue growth, ROAS, and CAC efficiency through continuous optimization and experimentation. - Implement robust tracking and attribution using GA4, GTM, and first-party data dashboards. - Collaborate with creative, content, tech, and retention teams to enhance landing pages, CVR, and full-funnel metrics. - Conduct A/B tests on creatives, keywords, and landing pages to scale successful campaigns. - Stay informed about Google Ads innovations and D2C growth strategies from leading consumer brands. Qualifications Required: - Minimum 3 years of hands-on experience with Google Ads on platforms such as Search, Display, YouTube, and App, with a proven track record of scaling D2C brands. - Deep understanding of performance marketing fundamentals, including attribution, audience strategy, conversion optimization, and analytics. - Proficiency in tools like Google Ads Manager, GA4, GTM, and Data Studio. - Highly data-driven, process-oriented, and capable of managing significant monthly budgets ranging from 10L to 50L+. - Exposure to Meta Ads and other growth engines is a strong advantage. - Above all, you should be a problem solver, hustler, and growth-driven marketer who thrives on speed, learning, and building. (Note: No additional details about the company were provided in the job description.)

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