Performance Marketing Executive

About Us
88 Digital Co. is a dynamic digital marketing agency dedicated to delivering measurable growth for clients across B2B and D2C industries. We are seeking an experienced Performance Marketing Executive to join our team and drive impactful campaigns across digital platforms.

Key Responsibilities:

• Plan, execute, and optimize performance marketing campaigns across Meta, LinkedIn, YouTube, Google, and other social media platforms.
• Strategize and run lead generation and conversion campaigns for clients from multiple business verticals (B2B & D2C).
• Implement and monitor pixel tracking to ensure accurate measurement and performance analysis.
• Analyze data, track KPIs, and generate reports to measure campaign effectiveness.
• Stay updated with industry best practices, emerging trends, and new ad formats.
• Collaborate with internal teams to deliver innovative campaign strategies aligned with client goals.
• Apply basic SEO knowledge to enhance overall campaign performance.
• Drive consistent growth for both client brands and in-house projects.

Requirements:

• 1-2 years of proven experience in a performance marketing role (preferably in a digital agency environment).
• Strong expertise in running campaigns on Meta, LinkedIn, YouTube, and Google Ads.
• Proficiency in pixel tracking, audience segmentation, and conversion optimization.
• Solid understanding of B2B and D2C marketing funnels.
• Basic SEO knowledge.
• Strong analytical mindset with the ability to interpret campaign data.
• Passionate about delivering growth and performance-driven results.
• Ability to work full-time from our Andheri West, Mumbai office.
• Immediate joiners will be preferred.

Compensation & Benefits:

• Salary: ₹15,000 – ₹25,000 per month (based on experience & expertise).
• Day shift schedule.
• Growth-focused environment with opportunities to work across diverse industries.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Experience:

• Performance marketing: 1 year (Required)

Work Location: In person