Performance Marketer

3 years

4 Lacs

Posted:7 hours ago| Platform: SimplyHired logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About the Role

We are looking for a highly skilled Performance Marketer to lead performance marketing strategies across Google, Meta, and other paid platforms. The ideal candidate is results-driven, analytical, and passionate about scaling ROI-focused campaigns for diverse industries.

Key Responsibilities

  • Plan, execute, and optimize high-budget ad campaigns across Google Ads, Meta Ads, LinkedIn, YouTube, and other platforms.
  • Conduct keyword research, audience segmentation, and competitor analysis.
  • Create and test ad creatives, copy variations, and landing page strategies.
  • Monitor daily performance and make data-backed decisions to maximize ROAS, CTR, CVR, and lower CPA/CPL.
  • Prepare weekly and monthly performance reports with actionable insights.
  • Collaborate closely with design, content, and sales teams to drive results.
  • Stay updated with platform changes, industry best practices, and new ad technologies.

Requirements

  • 2.5 – 3 years of hands-on experience in Google & Meta Ads.
  • Proven track record of managing high-budget campaigns with measurable results.
  • Strong understanding of digital marketing funnels, attribution, and analytics.
  • Proficiency in Google Analytics, Tag Manager, and Ads Manager dashboards.
  • Excellent analytical skills and the ability to interpret complex data.
  • Experience with remarketing, lookalike audiences, and performance scaling strategies.
  • Google/Meta certifications preferred.

Key Skills

  • Performance Marketing
  • Google Ads & Meta Ads
  • PPC Campaign Management
  • Conversion Optimization
  • Audience Targeting
  • Analytics & Reporting
  • Budget Management

Perks & Benefits

  • Competitive salary + performance incentives
  • Learning and upskilling opportunities
  • Collaborative work culture
  • Exposure to diverse industry projects

Job Type: Full-time

Pay: ₹35,000.00 - ₹40,000.00 per month

Benefits:

  • Health insurance

Work Location: In person

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