Performance Marketer

Divine Hindu!!

performance marketer (prior to working in D2C or e-commerce)

About Divine Hindu

Divine Hindu specialises in offering a diverse range of products related to Hindu culture, spirituality, and lifestyle. The online store caters to individuals interested in Hindu culture and those seeking religious items for their homes, daily use, or as gifts.

Salary

Location

Timings -

Monday to Saturday (Work from Office) and 2nd Saturday week off

Performance Marketing Manager

for these benchmarks -

• Daily Spend: ?5L+
• ROAS: 4.5+
• CAC: Below ?270 consistently

What You'll Do

• Own and execute performance campaigns across

  Meta (Facebook/Instagram)

  and

  Google Ads (Search, Shopping, Display, YouTube)

  .
• Reduce CAC while improving ROAS, using strategic audience segmentation, creative testing, and funnel optimizations.
• Plan, launch, and optimize full-funnel D2C campaigns focused purely on

  sales

  .
• Scale winning campaigns profitablywithout efficiency loss.
• Collaborate with design, content, and product teams for high-converting ad creatives and landing pages.
• Leverage data from GA4, Meta Pixel, UTM tracking, and custom dashboards to drive decisions.
• Conduct frequent

  A/B tests

  (ads, placements, creatives, audiences).
• Generate clear performance reports (CAC, ROAS, LTV:CAC, CTR, CPMs) and insights for stakeholders.

What We're Looking For

• 25 years

  of hands-on experience in

  D2C/B2C performance marketing

  .
• Proven experience in

  Meta + Google Ads

  , with ?35L/day budget experience.
• Strong track record of

  sales campaigns

  , not just lead-gen.
• Hands-on with

  GA4, Meta Business Suite, Google Ads Manager, Looker Studio

  , etc.
• Analytical mindset with a passion for optimizing CAC and maximizing ROAS.
• Experience running campaigns across India + international markets is a bonus.
• Fast executor with a test-and-learn attitude.

Why Join Divine Hindu

• Be a part of India's fastest-growing spiritual e-commerce brand.
• Work on meaningful products rooted in wellness, spirituality, and heritage.
• Freedom to build, test, and scale high-impact campaigns.
• Transparent, metrics-driven culture.

Immediate joiners preferred.

(Any query please drop a mail)