Performance Marketer

Experience Required: 1-3 Years

Job Type: Full time, On-site

One Liner Job Description:

We are seeking a Performance Marketer with expertise in paid advertising, ideation, and client handling, who is research-driven, stays updated on industry trends, and excels at boosting campaign performance through innovative strategies using Google AdWords, Meta Ads, and SKAG.

Key Responsibilities:

• Lead and manage end-to-end campaigns on platforms such as Google AdWords and Meta Ads.
• Develop creative and effective strategies using advanced techniques like SKAG and audience targeting.
• Collaborate with clients to understand their objectives and translate them into actionable ad campaigns.
• Continuously research and ideate novel approaches to enhance campaign performance and ROI.
• Monitor campaign metrics and optimize based on data insights to maximize effectiveness.
• Conduct A/B testing for ads and landing pages, ensuring creative solutions are data-driven.
• Stay updated on the latest trends, tools, and innovations to apply cutting-edge techniques.
• Present campaign performance reports to clients and suggest future improvements.
• Oversee keyword research, competitive analysis, and audience segmentation.
• Mentor junior team members, providing guidance on campaign management and industry best practices.

Key Skills:

• Excellent English (Both Written and Verbal)
• Google AdWords
• Strong Comprehension
• Meta Ads
• Data-Driven Insights
• Industry Trend Tracking
• Campaign Monitoring
• Client Communication
• Campaign Setup
• Ideation & Creative Collaboration
• Performance Reporting
• Presentation Skills
• Google Analytics

Educational Qualification:

• Bachelor’s degree in Marketing, Business, or a related field.
• Google AdWords Certification (preferred).
• Relevant courses or certifications in digital marketing (optional)

Job Type: Full-time

Benefits:

• Paid sick time
• Paid time off

Application Question(s):

• This is an urgent opening for us. Are you available to join immediately?
• This is an Onsite job role. Are you willing to Work from Office?

Experience:

• Google Ads: 1 year (Preferred)
• Facebook Advertising: 1 year (Preferred)
• Google Analytics: 1 year (Preferred)

Location:

• Mohali, Punjab (Preferred)

Work Location: In person