Media Performance Associate Manager - Programmatic

About the Company

PGD is a center of expertise catering to international markets on a full spectrum of digital, data and tech services. Also, an interconnected network, with a diversity of talent- a never sleeps machine of creation that continuously grows and mutates, to become a more efficient and a collaborative system, that delivers outstanding work. The PGD team in India boasts of over 1000+ specialists across Mumbai, Gurgaon, Pune and Bengaluru certified across all major platforms - Amazon, Facebook Blueprint, Google Adwords, Google Shopping, SA 360, Data Studio and more. With solid expertise in Search, Programmatic, Data engineering, Data sciences, Ecommerce, Consulting and Development, the team supports a host of Publicis operations across US, Europe and Asia and their multinational clients.

Please Note

Purpose:

To learn and leverage the resources made available and provide support to Programmatic team. Role Description: Support programmatic planners and supervisors by providing tactical support to each client team (may work across multiple clients). This person has executional responsibilities including ad trafficking, creative specs /creative management, DSP implementation, billing/finance, reporting and pre/post campaign launch QA.

Milestones:

Has shown a passion for programmatic media

Has demonstrated a strong desire and capacity to learn

Has exhibited strong organizational skills

Has developed experience with MS Office Suite

Has developed Ad Operations and systems (CM360)

Has developed foundational knowledge of Prisma

Has developed foundational knowledge of PMX Analytics Suite

Has developed foundational DSP skills (how to build campaigns, accept deals, upload creatives, troubleshoot deals and pull reporting)

Has completed mandatory Programmatic team training sessions (i.e. Marcel Programmatic Activation Industry Essentials, Functional Expertise)

Has completed DSP certifications (i.e. DV360, TTD, Amazon, Yahoo etc.)

Profit

Creates programmatic demand by adding value to each team and project you touch

Completes month-end billing in partnership with media team leads

Gains exposure to latest Groupe Solutions and PMX deals

Product

Stays on top of industry trends, case studies and best practices (eMarketer, PMX Knowledge Center, AdWeek, AdExchanger, etc.)

Focuses on executional responsibilities including ad server management, DSP campaign builds & implementation, campaign delivery, pre/post launch QA, creative specs and reporting

Emerging mastery of media math

Develops foundational knowledge of primary DSPs (i.e. DV360, TTD, Yahoo, Amazon DSP etc.)

Develops foundational knowledge of Prisma platform

People

Assists planners & supervisors on programmatic media plan recommendations (tactical plans, performance reporting, optimizations, billing/finance, pre/post QA launch)

Gains good internal relationship skills

Provides Vendor / Publisher relationship support

Typically an internally-facing role but can gain exposure to media reps, creative agencies and clients depending on team ramp-up Process

Develops appropriate time management skills (advocate for own workload, use downtime purposefully)

Learns programmatic processes (collaboration, using technology effectively, DSP best practices, QA process)

Attention to details and focusing on meticulousness and accuracy of tasks

You will fit right in if you have

Any graduate/B.E/B.Tech/MBA

2 -4 years experience in Online media and Programmatic platforms (TTD, DV360, Amazon DSP)

Experience working on DSP platforms like Yahoo (Verizon), DBM, MediaMath, Appnexus etc- will be an added advantage.

Knowledge of Ad serving technologies, analytical tools like GA and Omniture

If you are excited for -

• Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you partner with our clients across the globe in various industries,
• Diverse team & progressive work environment,
• A place where learning never stops. We ensure you get trained on multiple platforms and domains which enables you to have cross functional experience within the organization,
• Empowering your ambitions through our dedicated Total Rewards Program, competitive pay and benefits package, then

YOU are the one we're looking for

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