Media Buyer (Digital)

Job Title: Media Buyer (Performance Marketing) 12 Years Experience

Location:

Company:

About Schbang

Schbang is a creative, technology, and media solutions agency partnering with leading Indian and global brands to deliver measurable business impact. With integrated expertise across digital media, content, technology, data, and strategy, Schbang drives performance at scale through innovation, operational rigor, and deep digital capability.

Role Overview

Media Buyer

execution, optimization, scaling, and performance delivery

Key Responsibilities

Media Buying & Execution

• Execute high-performance paid media campaigns across:

• Google Ads, Meta Ads, LinkedIn Ads, YouTube Ads, Amazon Ads, Flipkart Ads

  .
• Manage

  ?50 lakhs+ monthly budgets

  with strong control on pacing, delivery, and efficiency.
• Ensure accurate setup of campaigns, tracking, audiences, pixels, and conversions.
• Maintain platform best practices, campaign hygiene, and error-free execution.

Performance Optimization

• Optimize campaigns daily to improve ROAS, reduce cost metrics, and enhance conversion efficiency.
• Apply advanced bidding strategies, audience refinement, and funnel optimizations.
• Conduct structured A/B experiments (creatives, targeting, landing pages, placements, etc.).
• Troubleshoot performance drops, identify root causes, and implement corrective actions.

Analytics, Insights & Reporting

• Track and analyze performance via platform dashboards and Google Analytics/GA4.
• Prepare periodic performance reports with insights and recommendations.
• Maintain high accuracy across tagging, attribution, and performance measurement.

Cross-functional Collaboration

• Partner with internal teams (creative, strategy, account management) to ensure campaigns align with brand objectives.
• Share data-backed feedback to improve creative output and landing page performance.

Required Qualifications & Skills

Experience & Agency Background

• 12 years of mandatory experience

  in performance media buying.
• Must have worked at

  top network agencies or leading media-performance agencies

• (e.g., Madison, Omnicom, GroupM, Publicis, Dentsu, Havas, WPP, or equivalent).
• Prior experience handling

  ?50 lakhs+ budgets

  across platforms.

Technical Expertise

• Proficiency in:
• Google Ads (Search, Display, YouTube, Performance Max)
• Meta Ads Manager
• LinkedIn Campaign Manager
• Amazon & Flipkart Ads
• GA4, Looker Studio, and standard analytics frameworks
• Strong command of bidding strategies, conversion optimization, remarketing, and attribution.

Soft Skills

• Strong analytical thinking with high attention to detail.
• Clear communication and report-building skills.
• Ability to manage multiple campaigns under tight timelines.
• High ownership and accountability for performance outcomes.

Why Work at Schbang

• Work on large-scale, high-impact performance campaigns.
• Exposure to integrated digital teams and cross-functional learning.
• Fast-paced environment with clear growth paths and performance-led culture.
• Opportunity to scale performance across major digital platforms at national and global levels.