Marketing Manager- Molecular and TB

As the Marketing Manager - Molecular and TB at BD, you will play a crucial role in executing the annual Marketing Plan for the specified portfolio of products. Your primary responsibility will be to take complete ownership of the brand and drive topline business growth through an effective marketing mix. Collaborating closely with the sales, application, and medical affairs team, you will work towards building strong product positioning in the market. BD is a global medical technology company with a focus on advancing the world of health. At BD, we believe in the power of innovation and passion to turn dreams into possibilities. Joining us means being part of a culture that values inclusivity, growth, and a rewarding environment. You will have the opportunity to work with inspirational leaders and colleagues, shaping the trajectory of BD and leaving a lasting impact. To succeed in this role, we are looking for individuals who can see the bigger picture and understand the human story behind our work. We seek creative and driven individuals who can help us reinvent the future of health. At BD, you will find a supportive culture where you can learn, grow, and thrive while contributing to making the world a better place. Your main responsibilities will include developing market advocacy and partnerships, creating marketing plans, managing training programs, executing marketing campaigns, and driving digital marketing initiatives. You will also focus on process efficiency, market intelligence updates, and ensuring compliance with marketing activities. The ideal candidate for this role should have experience in driving marketing campaigns, possess strong clinical expertise, excellent communication skills, business acumen, and a customer-focused mindset. You should be able to work effectively in teams, have experience in developing training calendars, and be willing to collaborate with internal stakeholders to ensure business success. You will be required to engage with various internal stakeholders such as the Marketing Leader, Business Director, National and regional sales managers, Medical Affairs Manager, Key Account Manager, and Application specialists. Externally, you will interact with Hospital Infection Control Committees, Microbiologists, Physicians, and stakeholders in infection control forums. Critical challenges in this role include mapping and coordinating with internal stakeholders, leveraging market insights for effective planning, and using analysis to drive interventions for business growth. If you are ready to take on these challenges and be a part of our mission to make healthcare better, click on apply and join us in becoming a maker of possibilities at BD. To apply for this position, please click on the apply button at the top of the page. For more information about BD and our career opportunities, visit https://bd.com/careers. Job Requirements: - Experience in driving marketing campaigns - Strong Clinical Expertise - Good Communication Skills - Business acumen - Customer focus - Ability to work well in teams - Experience in developing and executing training calendars Primary Work Location: IND Gurgaon - Signature Towers B Additional Locations: Work ShiftLocations - Hybrid,