Marketing Manager

Job Description

Roles & Responsibilities: · Understanding brand & its product as service. · Creating marketing plans and strategies for the short-term and long-term, including setting goals, objectives, and key performance indicators. · Conceptualizing and executing advertising campaigns, both online and offline, to increase brand visibility and attract customers. · Well versed in Social media marketing & Digital marketing · Developing strategies and tactics to boost the company's reputation · Gathering and analyzing data about target markets, customer preferences, industry trends, and competitors. · Defining and maintaining the brand's identity · Building and maintaining relationships with media outlets and other stakeholders to generate positive press coverage and manage the company's public image. · Creating valuable content for various platforms, such as blogs, social media to engage and inform the target audience. · Utilizing online channels, such as search engine optimization (SEO), pay-per-click advertising (PPC), email marketing, and social media, to reach and engage with customers. · Providing sales teams with marketing materials, collateral, and lead generation support to help them close deals. · Gathering and utilizing customer feedback and staying informed about industry trends to adapt marketing strategies as needed. · Continuously monitoring and assessing the activities and strategies of competitors to identify opportunities and threats. Required skills and qualifications: · Good in preparing presentations · Excellent written and verbal communication skills · Metrics-driven marketing mind with eye for creativity · Bachelor’s degree (or equivalent) in marketing, business, or related field · Proficiency with online marketing and social media strategy · Established contacts in media Job Type: Full-time Pay: ₹35,000.00 - ₹60,000.00 per month Benefits: Health insurance Schedule: Day shift Work Location: In person