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Adani Group
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Marketing Manager

Marketing Manager

Adani Group

10 - 12 years

15 - 35 Lacs

kolkata

Posted:None| Platform:

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Skills Required

ai/ml crm saas product based seo marketo

Work Mode

Work from Office

Job Type

Full Time

Job Description

Purpose/Objective

We are seeking an experienced Marketing Manager with 10-12 years of experience in the SAAS and product-based company industry to join our dynamic team in Kolkata. The ideal candidate will have a strong background in AI/ML technology, CRM, and marketing automation software. As a Marketing Manager, you will be responsible for developing and implementing strategic marketing plans to drive business growth and enhance brand presence. This role offers the opportunity to work in a collaborative environment and contribute to the success of our organization.

Develop and execute strategic marketing plans to achieve business objectives.
Strong expertise in hands-on demand generation for b2b markets and SEO.
Hands-on experience in setting up demand generation on various platforms like Google, FB, and LinkedIn.
Utilize AI/ML technology to analyze market trends and customer behavior and incorporate insights into marketing strategies.
Manage and deploy marketing automation software to streamline marketing processes and improve efficiency.
Collaborate with cross-functional teams to create compelling marketing campaigns and initiatives.
Measure and analyze the performance of marketing campaigns and provide insights to optimize future strategies.
Oversee the creation of high-quality marketing collateral, including content, presentations, and digital assets.
Stay updated on industry trends and best practices to drive innovation in marketing initiatives.
Strong lead nurture skills, SEO, and content writing expertise.
Proficient in webinar and traffic management, along with creating compelling PowerPoints for pitches.
Build and maintain strong relationships with key stakeholders, including clients, partners, and vendors.

*Qualifications and Experience

Experience

With 10-12 years of experience in product-based company industry.

Education Qualification

MBA from Premium College/Institute

Certification

Relevant certifications in AI/ML technology, CRM, and marketing automation software would be an advantage.

Behavioral Skills

Excellent leadership and team management abilities.
Strong strategic thinking and problem-solving skills.
Exceptional communication and interpersonal skills.
Ability to thrive in a fast-paced and dynamic environment.
Innovative mindset with a focus on continuous improvement.

Technical Skills

Proficiency in AI/ML technology applications for marketing analysis and automation.
Advanced knowledge of CRM systems, such as Salesforce, HubSpot, or Microsoft Dynamics.
Experience in implementing and managing marketing automation software, such as Marketo, Pardot, or Eloqua.

Non-Negotiable Skills

AI/ML Technology
CRM
Marketing automation software

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Adani Group

Conglomerate

Ahmedabad

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Marketing Manager