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Emerging India Analytics
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Marketing Head

Marketing Head

Emerging India Analytics

5 - 8 years

5 - 6 Lacs

noida

Posted:1 day ago| Platform:

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Skills Required

brand positioning brand management email marketing social media market research sem seo digital marketing marketing strategy crm

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are seeking an experienced and visionary Marketing Head to lead our marketing strategy and drive brand growth at Emerging India Analytics. This senior leadership role is perfect for a strategic marketing professional who thrives in the dynamic ed-tech landscape and has a proven track record of building successful marketing teams and campaigns.

As our Marketing Head, you will be responsible for developing and executing comprehensive marketing strategies that enhance brand visibility, drive lead generation, and support our mission of transforming careers through technology education. Youll lead a diverse marketing team and work closely with senior leadership to achieve ambitious growth targets.

This is an exceptional opportunity for a seasoned marketing leader to shape the marketing direction of a rapidly growing ed-tech company and make a significant impact on our expansion across India and beyond.

Key Responsibilities

Strategic Marketing Leadership:
Develop and execute comprehensive marketing strategies aligned with business objectives, market trends, and competitive landscape analysis.
Team Management:
Lead, mentor, and expand the marketing team including digital marketing specialists, content creators, and marketing coordinators.
Brand Management:
Oversee brand positioning, messaging, and visual identity to ensure consistent brand experience across all touchpoints.
Digital Marketing Strategy:
Drive multi-channel digital marketing campaigns including SEO/SEM, social media, email marketing, and content marketing.
Lead Generation & Conversion:
Develop and optimize lead generation funnels, improve conversion rates, and maximize ROI on marketing investments.
Market Research & Analytics:
Conduct market research, analyze customer behavior, and leverage data insights to inform marketing decisions and strategies.
Partnership Marketing:
Establish and manage strategic partnerships, influencer collaborations, and co-marketing opportunities to expand reach.
Budget Management:
Manage marketing budget allocation, track ROI, and ensure cost-effective marketing spend across all channels and campaigns.

Requirements & Qualifications

Essential Requirements:

MBA in Marketing or related field from a premier institution
5-8 years of progressive marketing experience with 2+ years in leadership roles
Proven track record in ed-tech, technology, or education industry
Strong expertise in digital marketing, performance marketing, and analytics
Experience managing marketing budgets of 50 lakh+ annually
Exceptional leadership and team management skills
Data-driven approach with proficiency in marketing analytics tools
Excellent communication, presentation, and stakeholder management skills

Preferred Qualifications:

Experience scaling marketing teams from 5 to 20+ members
Track record of achieving 100%+ growth in marketing qualified leads
Expertise in marketing automation platforms and CRM systems
Experience with global or multi-regional marketing campaigns
Knowledge of B2B and B2C marketing strategies
Previous experience in startups or high-growth companies
Industry certifications in Google Ads, Facebook Marketing, etc.

What We Offer

Executive Package

5-6 LPA + Performance Bonus

Leadership Role

Lead marketing strategy and build your team

Equity Participation

Employee stock options in a growing company

Premium Setup

MacBook Pro and premium marketing tools

Travel & Events

Conference attendance and industry events

Executive Benefits

Premium health insurance and wellness package

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Marketing Head