Marketing Executive

To implement and execute local marketing initiatives that drive footfall, enhance brand visibility, and support sales growth at the showroom level.

The role ensures consistent customer engagement, promotion of high-value jewellery collections, and supports campaigns aligned with the company's brand strategy and seasonal business goals.

Key Deliverables:

• Showroom Footfall Generation
• Execute local marketing strategies to increase daily walk-ins and inquiries.
• Monitor and report on lead generation and conversion metrics.
• Customer Engagement & Loyalty
• Support and activate in-store events, exhibitions, festive campaigns, and HNI engagement programs.
• Assist CRM team in nurturing relationships with repeat customers through personalized communication and offers.
• Collect customer feedback and drive satisfaction initiatives.
• Social Media & Online Promotion
• Collaborate with the central marketing team to localize content for social media platforms and WhatsApp broadcast groups.
• Capture and share high-quality in-store visuals, influencer visits, and promotional stories.
• Coordination & Execution
• Work with showroom team, visual merchandisers, and creative agencies to ensure campaign materials (banners, posters, flyers) are properly deployed.
• Ensure showroom branding aligns with corporate identity and current promotions.
• Reporting & MIS
• Maintain a record of daily marketing activities, campaign ROI, and footfall reports.
• Submit monthly reports on lead sources, local competitor activities, and customer trends.
• Market Intelligence
• Regularly monitor competitor activities, pricing trends, and seasonal promotions in nearby stores.
• Share insights with central marketing team for strategic planning.

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Provident Fund

Language:

• English (Preferred)

Work Location: In person