Marketing Executive

Key Responsibilities:

Social Media Management

• Own and manage three Instagram pages: @confettigifts, @corporatebyconfetti, and @weddingsbyconfetti.
• Post daily content (1 post + stories) across all handles.
• Plan and maintain monthly social media calendars and feed layouts.
• Ensure all posts are visually consistent and reflect the unique brand voice of each vertical.

Content Creation & Curation

• Ideate, draft, and coordinate creation of posts, reels, captions, stories, testimonials, and contests.
• Coordinate with design and creative teams to develop assets
• Assist in content shoots and photoshoots — from moodboarding to styling and execution
• Write clear and engaging copy for social media, emailers, banners, and influencer briefs

Email Marketing

• Plan and send fortnightly emailers for D2C and Corporate audiences
• Draft email content, coordinate design, and ensure timely dispatch
• Track open rates, CTRs, and suggest content improvements based on performance

Campaign Planning & Execution

• Plan and support seasonal, festive, and product-specific marketing campaigns
• Coordinate with design, product, and website teams for timely rollout
• Monitor campaign timelines, checklist, and final content uploads

Influencer Marketing & Partnerships

• Identify, reach out to, and manage collaborations with at least 5 influencers per month
• Share briefs, manage gifting, and coordinate for timely content delivery
• Track influencer performance and create monthly review reports

Performance Tracking

• Monitor weekly engagement and follower growth across all social platforms
• Share insights and reports on what’s working — with recommendations for improvement
• Track email and campaign performance, and help adapt strategy accordingly

Advertising & Promotions (Paid Media)

• Coordinate with the SEO & Performance Marketing team to support paid ads (Meta, Google)
• Share content and creatives tailored for ads — including reels, carousel posts, videos, and copy
• Draft compelling ad copies, headlines, and CTAs aligned with campaign objectives
• Support retargeting and lead gen campaigns through creative assets and landing page planning
• Track top-performing creatives and assist in optimizing future campaigns

Ideal Candidate

• A creative self-starter who thrives in fast-moving, aesthetic-focused environments
• Someone who understands how content drives engagement, clicks, and sales
• A multitasker who can juggle different verticals and bring a fresh perspective to each
• A team player with a strong sense of responsibility, visual taste, and attention to detail

Job Type: Full-time

Ability to commute/relocate:

• Vidhyadhar Nagar, Jaipur, Rajasthan: Reliably commute or planning to relocate before starting work (Required)

Experience:

• total work: 3 years (Preferred)

Work Location: In person