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Suzva Software Technologies
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Marketing Executive ATL & BTL marketing channels

Marketing Executive ATL & BTL marketing channels

Suzva Software Technologies

6 - 11 years

|

9 - 13 Lacs

mysuru coimbatore bengaluru

Posted:None| Platform:

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Skills Required

marketing marketing management atl marketing btl marketing marketing planning

Work Mode

Work from Office

Job Type

Full Time

Job Description

We have an immediate requirement for a Marketing Executive in Kerala.
The ideal candidate will have strong experience in ATL & BTL marketing, capable of executing promotional strategies and driving brand visibility in the regional market.
Marketing Executive ATL & BTL marketing channels

Key Responsibilities:

Plan and implement ATL (Above the Line) and BTL (Below the Line) marketing campaigns
Execute region-specific promotional activities and brand initiatives
Coordinate with internal teams and external vendors/partners
Conduct market research and analyze consumer behavior and competitor strategies
Monitor, track, and report campaign performance and ROI

Requirements

Bachelors degree in Marketing, Business, or related field
Minimum 1 year of experience in marketing
Preferred industry background
: Retail, Apparel, Hosiery, FMCG
Strong knowledge of ATL & BTL marketing channels
Excellent communication and coordination skills
Must be based in Kerala or willing to relocate

Location - Bangalore , Mysore , Coimbatore , Kerala , Mangalore

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