Marketing Executive

Job Description

Greetings from Aster Pharmacy-India!!!! About Aster Pharmacy Starting the journey with just one pharmacy in 1987, Aster Pharmacy, a division of Aster DM Healthcare has evolved over the years & established itself as a responsible healthcare provider. Recognized today as the regions leading pharmacy retail chain, Aster Pharmacy started with a focus on ?delivering good health and happiness? through friendly neighborhood pharmacies which were customer centric and easily accessible. Join Our Marketing Team to Drive Customer Engagement and Growth! Are you a creative marketing professional passionate about driving customer engagement and increasing foot traffic in the retail sector? Were looking for a Retail Marketing Executive to craft innovative strategies and execute impactful campaigns that elevate our brand and delight our customers Job Title: Retail Pharmacy Marketing Executive Location: Bangalore Reports to: Lead - Regional Marketing Job Summary: The Retail Pharmacy Marketing Executive is responsible for implementing marketing strategies to drive foot traffic, enhance customer loyalty, and promote pharmacy services and products. This role requires a deep understanding of retail trends, consumer behavior, and the healthcare landscape to create impactful campaigns that align with business objectives. Key Responsibilities: Campaign Management: Execute marketing strategies to promote retail pharmacy services, such as prescription fulfillment, over the counter (OTC) products, and wellness programs. Create and manage multi-channel marketing campaigns (in-store promotions, and print materials, neighborhood connect activities and Health camps) to engage customers and increase sales. Collaborate with product teams to design promotional offers and discounts to boost customer acquisition and retention. Customer Engagement and Loyalty Programs: Promote loyalty programs to enhance customer retention. Conduct market research to understand customer preferences and develop targeted campaigns. Promote wellness initiatives, health camps, and pharmacy consultations to build community trust and engagement. Experience: 15 years of experience in marketing, preferably in retail or healthcare/pharmacy sectors. Interested candidates can comedown for Interview or share profile to Nagesh.k@asterpharmacy.in / 9964328914