Marketing Designer

3 - 7 years

0 Lacs

Posted:21 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As a Marketing Designer at CNET Group, you will collaborate with the Design Team to create digital advertising and rich media creative for flagship brands like CNET, ZDNET, Mashable, PCMag, Lifehacker, and more, as well as clients. Your role will involve working on quality design solutions, managing digital ads production processes, and creating custom rich media display advertising units. You will play a key role in translating User Experience principles into visually compelling creative that enhances the overall product experience. Key Responsibilities: - Deliver visually compelling creative within brand guidelines to raise the quality bar. - Manage and improve digital ads production processes and assets management, collaborating with stakeholders from Brand, Marketing, and Merchandising. - Create custom rich media display advertising units for leading global brands, primarily on CNET Group properties and network sites. - Lead refinements to ad copy, calls to action, and creative specs to ensure enjoyable ad experiences. - Account for digital ads and rich media as part of the complete product experience, creating coherent experiences for users. - Prepare finished creative for deployment across various channels. - Collaborate on the development of new ad products, templates, and formats. - Contribute to general team collateral and other creative projects as needed. Qualifications: - 3+ years of professional experience as a graphic designer. - Demonstrated expertise in visual hierarchy, layout, typography, and color. - Understanding of user-centered design methodologies. - Proficiency in design tools like Adobe Creative Suite and Figma. - Familiarity with Asana and Google Ad Manager. - Comfortable with tight deadlines and managing staggered assignments. - Ability to prioritize competing opportunities and manage tradeoffs effectively. - Strong relationship management skills and communication abilities. - Proficiency in creating animated gifs and motion graphics. Note: This is a remote role based in India with working hours aligned with the USA EST Time Zone (6:00 PM IST - 3:00 AM IST). Kindly submit your resume and portfolio with your application. (Optional) Additional Details about the Company: CNET Group, a subsidiary of Ziff Davis, Inc., is a global digital-media company operating in the Technology, Gaming, and Shopping verticals. With brands like PCMag, Mashable, RetailMeNot, and IGN, CNET Group delivers premium content across multiple platforms and devices. The company provides advertising, performance marketing, data services, and licensing solutions to clients worldwide, publishing in 26 languages and partnering with local operators across 115 countries.,

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