Marketing Campaign Manager

As a Marketing Campaign Manager at Intuit Management Consultancy in India, your primary duty will be to ensure that marketing campaigns achieve their objectives. You will collaborate with the Design and content teams to create, execute, and monitor the performance of campaigns, providing all necessary resources to meet marketing targets. Key Responsibilities: - Plan integrated campaign strategy, calendar, and initiatives - Create integrated marketing campaigns tailored to market segments to acquire new customers and foster repeat business - Supervise the execution, monitoring, and measurement of marketing campaigns - Ensure campaign implementation aligns with organizational guidelines - Recruit and train talent for successful campaign implementation - Compile regular reports on campaign performance and results - Improve new campaigns based on data and feedback from previous projects - Manage content creation from brief to delivery using in-house resources and external agencies - Lead the creation, refresh, and rollout of GTM for core applications across product areas and business units - Develop campaigns around key industry themes based on services/portfolio readiness and roadmap - Create campaign assets such as case studies, solution presentations, customer newsletters, and other collaterals - Measure, report, and optimize communications and campaign performance Qualifications Required: - Natural storyteller with excellent verbal and written communication skills - Strategic mindset with the ability to anticipate audience preferences - Expertise in digital marketing using Google, programmatic, and social media for impactful results - Proficiency in advocating for appropriate communication channels based on message, audience, and purpose - Global perspective with the capacity to collaborate effectively with regionally and culturally diverse teams In addition to the responsibilities and qualifications mentioned above, the company offers competitive benefits that are considered best in the industry.,