Market Research Analyst - CPG / FMCG

Capital Placement Services

2 - 7 years

8 - 12 Lacs

hyderabad gurugram

Posted:1 day ago| Platform:

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Skills Required

research analyst marketing consumer behavior administration product development market research consumer goods research writing skills

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are looking for a highly skilled Market Research Analyst with 2 to 7 years of experience to join our team in Hyderabad or Gurgaon. The ideal candidate will have strong interviewing, research, analytical, and writing skills, with experience in the consumer products/FMCG industry being a plus.

Roles and Responsibility

Conduct market research and competitive intelligence to inform business decisions.
Analyze consumer behavior and preferences to identify trends and opportunities.
Develop and implement research methodologies to gather primary data.
Collaborate with cross-functional teams to integrate research findings into product development and marketing strategies.
Prepare and present research reports and insights to senior management.
Stay up-to-date with industry developments and emerging trends.

Job Requirements

Bachelor's degree in Commerce, Arts, or Business Administration; an MBA is preferred.
Strong English language skills and excellent written and verbal communication abilities.
Experience in market research, analysis, and competitive intelligence.
Ability to work independently and as part of a team.
Strong analytical and problem-solving skills with attention to detail.
Familiarity with consumer goods and FMCG industry trends and dynamics.

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