Mall Marketing Manager/GM

The General Manager (Mall Marketing) based in Noida, Uttar Pradesh, India, plays a crucial role in driving foot traffic and enhancing the overall shopping experience within the mall premises. You will be responsible for maximizing marketing opportunities and sponsorships, while remaining aware of industry trends and consumer behavior. Your efforts will significantly contribute to the mall's success by increasing customer engagement, driving sales, and establishing its position as a premier shopping destination in the region. Your primary responsibilities will include developing and executing comprehensive marketing strategies to drive foot traffic and boost sales within the mall. You will collaborate with mall tenants to organize joint marketing initiatives and promotional activities. Additionally, you will be in charge of planning and implementing advertising campaigns across multiple channels such as print, digital, social media, and outdoor platforms. Furthermore, you will be tasked with organizing and supervising events and promotional activities within the mall, including product launches, fashion shows, and seasonal promotions. Building and nurturing relationships with tenants, vendors, local businesses, and media partners will be essential to maximize marketing opportunities and sponsorships. You will need to monitor and analyze the performance of marketing campaigns, utilizing data and analytics to optimize strategies and enhance return on investment. Remaining abreast of industry trends, consumer behavior, and competitor activities will be crucial for identifying new opportunities for marketing initiatives. Managing the mall's marketing budget effectively to ensure the efficient allocation of resources and adherence to financial targets will fall under your purview. You will also oversee the mall's online presence, including website management, social media channels, and online listings, to boost visibility and engagement. Leading a team of marketing professionals and collaborating with external agencies and contractors as necessary to support marketing initiatives will be part of your responsibilities. If you are interested in this role, kindly reach out to HR Arup at 85959 24908 or register yourself at https://www.job24by7.com/register.,