Lead Product Analyst

As a Lead Product Analyst at our company based in Noida, you will play a pivotal role in our dynamic product team by spearheading data-led product strategies and insights across various product lines. Your responsibilities will encompass leading analytical endeavors, guiding product direction with actionable insights, and mentoring a team of analysts while collaborating closely with cross-functional stakeholders. This strategic position is tailored for an individual who can effectively merge data with business and product vision to drive tangible outcomes. Your primary duties will include: Strategic Data Analysis & Reporting: - Taking charge of end-to-end product analytics to assess product performance, identify significant trends, and propose actionable enhancements. - Crafting and managing advanced dashboards and reports utilizing tools such as Excel, SQL, Python, BigQuery, Power BI, and Google Analytics (GA4). - Defining and monitoring key performance indicators (KPIs) aligned with business objectives, and proactively highlighting opportunities and risks. Advanced Market & User Research: - Conducting thorough market and competitor research to shape product strategy. - Analyzing customer feedback, usage data, and behavioral cues to unearth user needs and pain points. - Keeping abreast of industry trends, benchmarks, and innovations in analytics and digital product strategies. Product Strategy & Development Support: - Collaborating with product managers to outline and enhance product roadmaps based on data-driven insights. - Leading the creation of user stories, success metrics, and A/B testing strategies. - Steering experimentation and validation plans like cohort analysis, retention studies, and heatmaps. Project Leadership & Stakeholder Management: - Overseeing cross-functional analytics projects and ensuring timely delivery of insights to product, tech, and business teams. - Assisting in critical decision-making throughout the product lifecycle, from ideation to post-launch optimization. - Maintaining consistent documentation, visibility, and prioritization of analytics tasks. Team Leadership & Collaboration: - Mentoring junior analysts and aiding in establishing best practices for the analytics function. - Serving as a data advocate within the organization, fostering a culture of data-driven decision-making. - Delivering impactful insights and product recommendations to senior leadership and executive stakeholders. Qualifications: Education: - Bachelor's or Master's degree in Business, Engineering, Economics, Statistics, Computer Science, or a related field. Experience: - 5+ years of experience in product analytics, with a minimum of 2 years in a lead or senior position. - Demonstrated success in influencing product decisions through analytics in a high-growth or product-centric company. Technical Skills: - Proficiency in tools like Excel, SQL, Power BI/Looker Studio, Python or R, BigQuery, and GA4. - Hands-on experience with Firebase, GTM, and data visualization/BI platforms. - Sound knowledge of experimentation frameworks, including A/B testing, hypothesis testing, and statistical significance. - Deep understanding of product funnels, acquisition sources, user retention, and behavioral analytics. Product & Analytical Skills: - Ability to extract insights and shape product strategy effectively. - Proficient in funnel analysis, cohort studies, churn and retention metrics, segmentation, and user flow mapping.,