Lead Generation Specialist/Digital Marketing

The Digital Marketing Executive plans and executes digital marketing campaigns to drive brand awareness and generate leads. They develop and implement online marketing strategies, develop & manage website content, and optimize digital channels for better results.

The Digital Marketing Executives also measures and analyzes campaign performance to make data-driven decisions. This role requires:

• Deep understanding of digital marketing techniques, and the ability to keep up with emerging trends.
• Develop and execute digital marketing campaigns.
• Create Websites, Webpages, Landing Pages, manage content and optimize for Search Engines.
• Create and manage social media advertising campaigns.
• Monitor and analyze digital marketing metrics and KPIs.
• Expertise in keyword research and optimize content for SEO.
• Collaborate with the teams on required integration.
• Stay updated on digital marketing trends and best practices.
• Manage and maintain email marketing.

Responsibilities

• Develop and execute digital marketing campaigns.
• Develop (Word Press) websites, webpages, landing pages and execute digital marketing campaigns.
• Manage website content and optimize for search engines.
• Create and manage social media advertising campaigns.
• Monitor and analyze digital marketing metrics and KPIs.
• Conduct keyword research and optimize content for SEO.
• Collaborate with the marketing team on campaign integration.
• Stay updated on digital marketing trends and best practices.
• Manage and maintain whatsapp, SMS & email marketing.

Job Type: Full-time

Pay: ₹25,000.00 - ₹50,000.00 per month