Lead Copywriter

SRV Media is a rapidly growing integrated marketing agency in India, specializing in digital, creative, and performance marketing. As a Copy Lead, your role will involve leading the copywriting team to enhance communication quality in campaigns. You should be a natural storyteller, capable of producing content that is not only creative but also aligned strategically with client goals. **Key Responsibilities:** - Lead, mentor, and manage a team of copywriters and content creators. - Collaborate with creative, design, strategy, and account teams for delivering compelling campaigns. - Develop engaging copy for digital (social media, performance ads, websites), offline, and integrated campaigns. - Ensure consistency in brand voice, tone, and messaging across various platforms. - Translate complex briefs into impactful and simple communication. - Maintain high creative standards by reviewing, editing, and approving copy. - Stay updated with industry trends, consumer insights, and digital platform developments. **Requirements:** - 4+ years of copywriting experience in digital or advertising agencies. - Strong portfolio demonstrating creativity across diverse formats, with a digital-first approach. - Proven track record in managing integrated campaigns and leading teams. - Excellent command of English for both long-form and short-form content. - Ability to strike a balance between creativity and business impact. - Comfortable working in a fast-paced, deadline-oriented environment. If you join SRV Media, you will have the chance to work with top brands in various industries. The company offers a dynamic, entrepreneurial environment with a collaborative team that values creativity and accountability. Additionally, you can expect career growth opportunities by being exposed to 360-degree campaigns.,